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Automotive: OEM (Original Equipment Manufacturer)



Razor thin margins and poor pipeline visibility challenge company viability and customer loyalty. The winners are adopting sophisticated information management strategies to more effectively connect their customers with the right products and services. Only Oracle’s solutions facilitate this connection by providing customer-centric and product-centric views of your data.


Know more — connecting data that is fragmented by stand-alone systems and geographical, company or divisional obstacles into a homogeneous, common footprint that increases visibility.


Do more — by integrating product development with demand chain, supply chain and manufacturing business processes and improving communication through real-time collaboration


Spend less — by eliminating redundant systems and business processes, integration projects, and duplicate data and by increasing the interoperability of your existing IT investments



Key Features


Oracle is a strategic applications and technology partner to leading consumer electronics companies. Oracle’s solutions facilitate internal integration and external collaboration throughout the entire consumer electronics supply chain, driving profitable innovation and supply chain speed, and yielding superior levels of operational and financial performance.


Oracle uniquely enables automotive OEMs to:

  • Enable Collaborative Vehicle Development
  • Increase Sensitivity to Customer Demand
  • Source and Procure Globally for Best Value
  • Adopt Lean, Flexible Manufacturing Environments


Oracle’s solution for automotive OEMs is further differentiated through:

  • A Customer Data Hub that creates single source of truth for customer and vehicle information
  • Configuration capabilities that currently support GM BuyPower
  • Advanced Production sequencing and scheduling capabilities as well as support for mixed-model production
  • An optimal internet-based architecture for deploying shared service environments
  • Business Flows to accelerate time-to-benefit




Enable Collaborative Vehicle Development

  • Faster time to market
  • Better, more competitive products
  • Protection of intellectual capital
  • Lower development and support costs
  • Embedded collaboration tools
  • All product information consolidated into a single source
  • Integrated with sourcing and procurement
  • CAD file sharing


Sense and Respond to Customer Demand

  • Increase pipeline visibility
  • Improve vehicle incentive targeting
  • Develop more accurate consensus forecasts
  • Rationalize customer information
  • Advanced analytical capabilities
  • GM BuyPower uses Oracle Configurator to make over 1 million vehicle configurations available to customers
  • Customer Data Hub creates single source of truth for customer information


Source and Procure Globally for Best Value

  • Aggregate global spend and negotiate better contracts with fewer suppliers
  • Evaluate and award suppliers on performance
  • Increase visibility of total purchasing spend
  • Free buyers from administrative tasks to focus on value-added tasks
  • Complete procure-to-pay solution
  • Able to deploy purchasing as shared business service
  • Enable employee self service thru iProcurement


Manage Lean, Flexible Manufacturing Environments

  • Promote demand-driven manufacturing environments
  • Increase plant flexibility and efficiency
  • Increase warehouse efficiency
  • Minimize onsite inventories
  • Production sequencing and scheduling capabilities
  • Pull-based material replenishment capabilities
  • Support for Mixed-model production

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